Entertaining at Home, Inc. began as a subsidiary of The Reader's Digest Association. Bill and Robin Shaw founded the company to fulfill a lifelong dream of creating a business built around their passion for entertaining family and friends at home.

Realizing our Nation was about to face unprecedented challenges with a looming financial crisis on the horizon and rising unemployment, The Shaw’s developed the first and only party plan business built for today’s economy. The Company launched on May 1, 2006 and quickly became one of the industry’s big success stories. Over the course of the next eighteen months the Company unveiled several exciting new programs including Performance Tracker, Pathway to Success personal leadership development program, Meeting in a Box and more. Bill and Robin acquired the Company from Reader’s Digest on July 25, 2008 along with good friend and former CEO of Reader’s Digest, Eric Schrier and a small group of private investors. The Shaw’s quickly introduced more improvements like purchasing a tank of gas each month for Consultants working the business, offering iPhones, laptop computers and a Company paid hybrid car program. This amazing transformation reflects their commitment to the Company’s Consultants and employees. Today, Entertaining at Home has redefined the party plan business in America as more and more smart people are deciding to change their lives by joining our Company in record numbers.

Bill Shaw is highly respected among his industry peers, has served on the Direct Selling Association's Board of Directors and the Direct Selling Education Foundation Board as a Director. Bill is joined by his wife and co-founder Robin Shaw, Executive Vice President. Robin has more than a decade of party plan experience, including serving as President of a direct selling company. Other officers include David Wilkinson, Vice President and Chief Information Officer and Tricia Smith, Vice President of Leadership Development. Together with an experienced and dedicated group of managers and employees they are changing lives all across America.